Palinoia Consulting
Founded in late 2023, Palinoia Consulting emerges as a transformative force in global leadership development and organizational excellence.
Under the visionary leadership of Dr. Ra'ed BenShams and Nujood Alatawi, we've rapidly established ourselves as a premium consultancy firm that transcends traditional boundaries in leadership development, organizational transformation, and strategic excellence.
Our name, "Palinoia," represents our commitment to Renewed Thinking in Leadership — a philosophical approach that embraces ethical leadership, systemic thinking, and adaptive strategies in today's VUCA (Volatile, Uncertain, Complex, Ambiguous) and BANI (Brittle, Anxious, Non-linear, Incomprehensible) world.

Our Vision
To pioneer a revolutionary approach to leadership development and organizational transformation, creating lasting positive impact across industries and borders. We envision a world where organizational excellence is built on the foundation of principled leadership, systemic thinking, and sustainable practices.
Our Core Values
Principled Leadership
Our foundation rests on humanistic noble values and ethical leadership. We foster integrity, transparency, and accountability.
Visionary Thinking
We pursue the extraordinary, challenging conventional boundaries and transforming ambitious dreams into tangible realities.
Global Impact
We create positive, far-reaching change that transcends geographical and industry boundaries.
Meet Our Team
Taciti sociis ante pellentesque netus faucibus mi mattis, habitant potenti vel erat porttitor elementum, aenean dapibus quam molestie imperdiet tempus.
Nujood Alatawi
Owner and VP for Business Development
What Client Say
We believe real impact speaks through the voices of those we serve.
Trainer
The methodology (well-thought-out and clear), interpretation of the results (logical with linkages between elements), and action plans in response to the assessment (he helped me to develop this). “I have gained more insight into my growth opportunities as a leader and manager from this one exercise than any other activities in the past 10 years! The analysis is highly accurate, and the recommendations are on-target”
Delivery Manager
“Linking results with facts and try to find examples is the most important step to be able to put hands on things that need developments”
VAS, terminals & M-Commerce Director
“Passing through more than 3 previous models, Eunoia was the most accurate, comprehensive, and clear to me. It was like a wake-up call after 17 years in my career path and put me on a track of diagnosing and developing from within. Would recommend this model for all professionals working in the field and will act as an ambassador for Eunoia”
Director
“Eunoia came up with an extra area that is not covered in most other assessment tools, namely, linking the conceptual, motivation, behavior with performance. Glad to see such an improvement and additions to what I know from before.”